In lieu of a thread entitled "Utter Bollocks", this one can go here:From 'Cole Cappuccino' to 'Katona Karrot'... Pippa Middleton's 'Royal Mocha' leads the celebrity tan tone scale as the most desirable shade in Britainhttp://www.dailymail.co.uk/femail/artic ... itain.html
One look at the headline and I knew this was going to be PR, so let's have a look.
Miss Middleton's glow has been named the most desirable skin tone by a new study which discovered the most and least desirable celebrity tans of 2011.
Hmmm, was this study done by professors at Oxford or Cambridge I wonder.
Arrrrrrggggghhhhh! Again, I repeat my request for the head/wall emoticon. OK, let's just get to the PR:
The research, commissioned to mark the launch of TV channel Really on Freeview, also found that the average British woman will spend £29,400 during their lifetime on a strict summer grooming regime.
That is the equivalent of the annual cost of living for a family with two children in the UK.
Really TV’s Channel Head, Clare Laycock, said: ‘Our study shows that while it’s tempting to go overboard on the beach or with fake tan, this August a more natural colour is most popular.
‘We all know people who come back from the salon more tangoed than tanned – now they have the perfect tan-tone chart to guide them on their tan choices for the summer.’
The Really Buff Boutique pop-up salon is offering a range of free beauty treatments to the public from 2 to 5 August and has installed the world’s first tan-tone window display to celebrate the launch of the new TV channel.
Brought to you by "journalist" Jessica Satherly, who is evidently pretty handy with the 'copy' and 'paste' functions. R.I.P. journalism.