"How the Mail Online turned us into misogyny addicts"
Posted: Mon May 21, 2012 7:46 pm
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http://blogs.independent.co.uk/2012/05/ ... y-addicts/" onclick="window.open(this.href);return false;The Mail Online, the more insistent, bitchier spawn of the Daily Mail, is now the most visited newspaper site in the world. Its 45 million or so monthly visitors tune in for its unique mixture of human tragedy: “Pensioner watched in horror as husband choked to death on sample of free ham at Sainsbury’s deli counter,” and hope: “mollusc mucustouted to beat wrinkles.” But neither of these are the real draw. The reason why Mail Online has been so spectacularly successful is because it has perfected a genius formula for peddling misogyny, a formula as addictive as crack.