Pretty good article on the Canary's business model
https://www.buzzfeed.com/marieleconte/t ... #.ngJY6rx5
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Nancy Mendoza said The Canary could not be held responsible for the death threat McKeever received following the publication of the two articles, as she did not “think there was any evidence in that case that there was a relationship between those two events”.
Funny that's not stopped the canary when it comes to producing clickbait.
The “clickbaity” remark is linked to The Canary’s unorthodox business model. Out of the website’s net profit, 50% goes to writers, 10% to section editors, 20% to the leadership team, and the remaining 20% is retained by the company itself which has two directors – Kerry-Anne Mendoza and the newly-appointed Andrew Rose. There is, however, a second step for some writers where they get paid a “flat rate” linked to the number of articles they have written.
“The top-up payment available to writers is based directly on the percentage of web traffic that an article generates,” Nancy said. The more page views an article gets, the more money the writer is paid, which online media specialist Matt Locke says can have a worrying effect on the nature of content published.
“If you incentivise writers to focus on hits, you get fast-turnaround hot takes and clickbait,” explained Locke, the founder of Storythings and publisher of How We Get to Next. “It also reinforces filter bubbles – if writers are incentivised for hits, they’ll write articles that they know will get shared by the publication’s hardcore audience. They’re less likely to write more nuanced articles, or to challenge their audience’s preconceptions.”
Another consequence, one of the former Canary writers told BuzzFeed News, is the discrepancy in pay: “You can earn anything from £100 to £4,000 month depending on how viral you go.” He claims he only managed to earn around £200 in three months of writing and copy-editing three articles a week, and called The Canary’s business model “hyper-capitalistic”.
For a supposedly left-wing website their business methods seem to be inspired by uber.
Don't give me the Star Trek crap. it's too early in the morning.
Dave Lister, philosopher.