Boiler wrote: ↑Fri May 07, 2021 3:34 pm
Meanwhile, have a look at the BTL comments here. Perhaps we shouldn't be so dismissive of this self-selecting group.
https://www.bbc.co.uk/news/uk-politics- ... 6#comments
From those, I can ascertain that Labour are too left-wing, too right-wing, too centrist, too bland, too patriotic, too unpatriotic, too obsessed with SJW issues and too ignorant of what matters to young people.
And that sums up Starmer's problem nicely. Everyone sees them as something else already. He has to give Labour a strong identity again.
In fact, a good start would be to own this. Have a campaign with ads that say
"I'm not voting Labour, because they're [insert grievance here]"
Then underneath have a simple, specific thing that shows they're not that ("In fact, Labour's policy is..."), along with a clear tagline like "Labour: take another look"
No mention of the Tories. No mention of Brexit. Just taking a moan and debunking it with a policy.